About

Reachify is an intelligent conversion platform that connects with customers in real-time for sales teams to quickly follow up.

It simplifies workflow, enabling sales teams to operate more efficiently and focus on attracting, retaining, and engaging their customers.

Challenges

Reachify were doing well within their outreaching campaigns, but wanted to see if inbound marketing could be a potential lever.

With only using outbound efforts, there were several different challenges including:

  • Opportunity loss/time investment - Many people who clicked on the website would leave after seeing that there was no conversion happening thus creating opportunity loss.
  • High bounce rates - High bounce rates exist when people click on an external link but don't get any conversion from it or visit your website multiple times before converting, causing you to lose conversion opportunities.

Solutions

MP Digital's approach included analytical research and development of SEO strategies with key focus on increasing Reachify's conversion volume by implementing different technologies including:

  • Search engine ranking position improvements
  • Word research & content creation for conversions
  • conversion copywriting
  • Conversion rate optimization
  • Quality backlinks for to increase rankings

Results

Reachify organic growth in 1 year


Reachify was able to see a 112.35% increase in conversion volume, as well as an increased amount of leads by 111.22%.

After this experience, Reachify is expanding their partnerships in various industries, such as restaurants and med spas:

As a result, MP Digital's SEO strategy had a big impact on Reachify's business statistics which allowed their company to receive more attention from potential customers and helped them grow as a SaaS company.

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